Manufacturing

Provided executive coaching and mentoring to the Marketing, Sales and Distribution functions for a Canadian based manufacturer of motorcycle accessories.  Supported team of 20 to achieve sales of approximately $18 million through 130 dealers.

For a large international manufacturer of industrial fans and ventilating equipment conducted a market review, assessment of customer satisfaction, and re-structuring program to amalgamate 4 sales forces.  The work involved some 250 sales personnel in over 50 territories throughout North America.

On behalf of Alberta Economic Development and Trade, directed a study examining the feasibility of locating a fibre-reinforced "pultrusion" plant in Southern Alberta.

Assessed the marketing and financial needs of a major plastics manufacturer based in Calgary.

Assessed the market potential and feasibility of developing a die casting facility in British Columbia.

For a Canadian manufacturer of urban transit buses, conducted an assessment of long-term market opportunities and constraints.  The results of the work were used to restructure a large Canadian manufacturer.

For a Canadian manufacturer and distributor of agricultural, food and industrial equipment, evaluated their marketing function and recommended sales planning improvements, improvements in marketing operating practices and procedures and changes in marketing organization arrangements.

Assessed the market potential and feasibility of developing specialty glass manufacturing operations in Canada.

Assessed the U.S. market potential for two different specialized fabricated metal products.  In each case, the results of the work were used to improve marketing strategy.

For an Edmonton builder, advised on marketing, financing and construction on custom built homes.

Surveyed the Alberta market potential for a variety of products ranging from construction materials to medical devices.

Conducted several Total Quality Management workshops for various organizations including manufacturers, food processors and retailers.

Back to Our Customers.