Redline Advisors offers a range of client seminars and workshops regarding the human and organizational factors that support strong enterprise performance.

Topics Include:

Many additional performance topics are also available. Our goal is to expand your thinking. Our workshops are designed to further your knowledge of practical theories that can maximize the potential performance in any organization. Please don’t hesitate to contact us.

Upcoming Events

Is there pain in your customer-supplier relations?  You know, a contract not renewed; a bid lost; ongoing squabbling; project scope/content compromised to meet dates and budget. We’ll bet there is, for at least half a dozen good reasons.

1. Silo, functional-based thinking versus holistic thinking results in local optimization versus optimization of the value chain (i.e. we optimize the links in the chain and don’t think about the throughput of the overall chain).
2. Brokers (for both vendors and customers) often do not adequately understand either producer or end-user expectations, yet are typically involved in negotiating contracts. The voice of the customer does not reflect the mind of the customer.
3. Lack of differentiation between suppliers leads to contract awards based on the lowest price. This focus tends to set up a win-lose dynamic and reduce the trustworthiness so necessary in an ongoing business relationship.
4. A 100% satisfying customer-supplier relationship requires a high degree of trustworthiness on both sides, yet the Trust Equation[1] is poorly understood.
5. Ongoing customer-supplier relationships often degrade with time and need to be actively managed.  Each of the elements in the Trust Equation deserve attention, yet this rarely happens.
6. When problems in a relationship occur, few organizations know how to identify the real root causes and install permanent fixes.

At Redline Advisors we some unique ideas to help address supply-chain pain. But since people need to get to know us before they can decide to work with us, we’ve designed a free briefing to help answer some questions, such as:

• Why is it time to re-think our overall approach to supply chain management?
• What are the elements of supply chain trustworthiness?
• How can concepts such as the Theory of Constraints (TOC)[2] and a Customer-Centered Culture (C3)[3] significantly improve customer-supplier relations?
• What are the steps necessary to improve relations?
• How much does it cost?
• Is it worth it?

This session is for transformational leaders, those enlightened few who want the 2% advantage (often the difference between winning or losing the next bid).

Please fill out the form below to reserve a seat for one of our Free Seminars. Participants will receive a free copy of our latest article, “The Pain in Customer-Supplier Relationships and What to do about it.”

Upcoming Sessions

Please check the session you would like to attend. If there is more than one representative from your organization, each person should submit a reservation.

All sessions include complimentary continental breakfast and run from 07:30 – 10:30 am.  Locations to be confirmed.

[1] The Trust Equation, where [Trust = Credibility + Reliability + Intimacy / Self Orientation] was originally proposed by Maister, Green & Galford.  Source: Please see The Trusted Advisor, Simon & Schuster, 2000.
[2] Eli Goldratt developed the Theory of Constraints to better manage business systems.
[3] Robin Lawton developed C3 as a way to significantly improve customer satisfaction and business processes.

Related Past Events

June 22, 2005 from 8:30 a.m. to 4:30 p.m.
View complete details by downloading this PDF: Aligning Strategic Priorities and Measures with Customer Priorities (PDF)
During this fast-paced, hands-on leadership workshop you will learn how to:

• Uncover who your customers are and what they really want
• Strengthen four essential pillars of your organization’s strategic plan
• Balance performance measures
• Improve supply chain alignment and performance
• Lead your organizational culture toward true customer-centeredness
• Integrate existing strategic initiatives (such as ISO 9001, CRM)

Our presenter is best-selling author, Rob Lawton.
Location: Telus Centre for Professional Development, University of Alberta

June 23, 2005 from 7:00 a.m. to 10:00 am
(ESPECIALLY FOR GOVERNMENT, HEALTHCARE AND EDUCATION LEADERS)
View complete details by downloading this PDF: Eight Dimensions of Excellence (PDF)
During this complimentary, provocative and entertaining management briefing we will explore how to address such challenges such as:

• Initiative proliferation: so much to do, employees often forget what the goal is
• Employees aren't clear who "the customer" is
• In our non-widget world, what we do is difficult to measure
• Strategic plans can confuse activity with results: moving the ball is not the same as winning
• A lot gets measured, but not necessarily the right things
• Citizens and customers have competing expectations
• If words like service, expectations, customer and standard were unambiguous, management would be easy

Our presenter is best-selling author, Rob Lawton.
Location: Edmonton Petroleum Club